There are many schools of thought on how to write a successful direct-response
ad, letter or brochure. Some say you need to be subtle, some say be harsh, some
say be round-about, some say be direct.
There is one technique, though, that is
coming to the forefront as one of the most successful to employ.
Info-Loading is the style of overloading an advertisement with information about
your product or service.
The theory is, you give the customer more information
than they'd ever want on your product/service, and they'll feel more confident
about you and what you offer.
Also, the customer that actually reads through it
all is the one who's interested enough to buy what you offer. The good news is, it
works!
Here's how to do it. Say you're planning a quarter-page display ad in a magazine.
Instead of leaving a lot of white space, so it looks open, and instead of putting
pictures in to catch the eye, fill the whole space with text!
Load it with as much
information as you can fit in, without making it unreadable. To prevent it from
looking like a grey blur when the reader's eyes scan through the page, put a bold,
black box around the ad, a bold headline, and emphasize important words and
phrases with bold print.
You can do the same thing with a mailing. Put together a four-page sales letter
loaded with copy, then add a brochure/flyer that re-emphasizes the important
points in even greater detail.
A few cautions with this technique. First, make sure you actually have something
to say! We are so conditioned to being economical with our words in advertising
that it'll be hard to info-load without feeling repetitious. Instead of rambling on
about features, tell customers every single benefit they'll get from your
product/service. BENEFIT is the important word.
Give Info-Loading a try. Depending on your audience and what you're trying to
sell, you may find that info-loading can load more sales into your bank account!
Grab Your Copy For Only . . . $2.94 I know you will get something from this well written eBook!
Remember: Knowledge is power - And Great Knowledge is Powerful. When reading an eBook can
MOVE you - Isn’t that feeling worth the price of the wonderful read? ENJOY! APPLY! SHARE!
THIS EBOOK IS NOT CHEAP - I JUST PRICE IT SO MORE PEOPLE CAN ENJOY WHAT IT SAYS.
EVERYONE IS SELLING THEIR EBOOKS TOO HIGH, LEAVING GOOD PEOPLE LIKE YOURSELF OUT IN THE COLD. COME BACK IN AND ENJOY A GOOD READ BY THE FIRE
I'VE PRICED THIS EBOOK VERY REASONABLY SO ANY FAMILY CAN AFFORD IT. FEEL FREE TO ENJOY THIS TITLE AND LOOK AT ALL 1,500 EBOOKS
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THANK YOU - HAVE FUN - DON THORN
Keywords:
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Guide
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Information
Right
Place
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Subscribers
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100% of buyers would recommend this product to a friend
100% of buyers would buy this product again
100% of buyers experienced acceptable delivery time
100% of buyers said this product arrived in the described condition
VILLAGESHOPPER - DONALD J THORN Refund Policy
VILLAGE SHOPPER RETURN POLICY:
THE CUSTOMER HAS 30 DAYS FROM THE ORDER DATE TO RETURN THE PRODUCT
THE PRODUCT CANNOT BE DAMAGED IN ANY WAY AND IN RESALABLE CONDITION
IT MUST BE PROPERLY PACKAGED AND THE CUSTOMER MUST PAY RETURN POSTAGE
SEND RETURNS TO:
VILLAGESHOPPER
909 NORTH PEGGY DRIVE
ROBINSON, TX 76706
254-349-5645
IF THE ITEM HAS BEEN OPENED BUT UNHARMED IN ANY WAY, PROPERLY PACKAGED AND
RETURNED IN RESALABLE CONDITION AND CUSTOMER PAYS RETURN POSTAGE, WHEN RECEIVED,
VILLAGESHOPPER WILL TELL TRIPLECLICKS TO REFUND SALE PRICE ONLY WITHOUT POSTAGE
IF PAID.
IF THERE WAS A PURCHASE OF SOFTWARE - IT CAN ONLY BE RETURNED IF THE SOFTWARE IS
DEFECTIVE IN ANY WAY. A RETURN SOFTWARE PACKAGE WILL BE SENT AS REPLACEMENT.
WE WANT YOU TO BE 100% HAPPY WITH YOUR PURCHASE AND WILL GO OUT OF OUR WAY TO
SEE THAT THIS HAPPENS. WE WILL REPLACE DEFECTIVE MERCHANDISE OR REFUND THE
ORIGINAL PURCHASE PRICE UPON RECEIPT OF SUCH ITEMS - REFUNDS COME FROM TRIPLECLICKS.
80 VP (VersaPoints)
Commission Volume (CV): $1.07
Direct Commission (DC): $0.48
TC Executive Pool (EP): $0.43
Co-Sponsor Comm (CSC) $0.16
SO = If part of a Standing Order
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AFFILIATE TIPS:
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• You can also include this product within a shared, saved search promotion link to share in e-mails, business blogs, and your personal and business Websites. Simply search for a group of products to promote, using any or all filters and sorts you want. Then click the "SHARE THESE RESULTS" button on the right side of the page above the filters to generate a unique, short (tcgo.info) URL. Use this URL to promote this group of products. NOTE: Embed a saved search within a QR Code flyer for more flexibility!
• For beginner, intermediate, and advanced methods, strategies, and aids designed to help you generate TripleClicks sales, click HERE.