AUTORESPONDERS - systems are the workhorses of email marketing.
Some online marketing "experts" are saying that email marketing is dead - that it's no longer profitable. I beg to differ with them - strongly.Perhaps email marketing is no longer profitable for them, but they are either doing something wrong, or they never knew how to do it right in the first place. (Remember that not every self-
appointed "guru" really knows what he's talking about.)While it's true that spam filters are at work on every level, and delivery rates for commercial email are down as a result, a properly worded message delivered by autoresponder to a permission based (opt-in) mailing list is still one of the most dependable ways to drive targeted visitors and make immediate sales.
No matter what other marketing methods you choose to use, one of your most profitable ones will be follow up marketing by email - if you do it right. If you know how to market effectively using email autoresponders, you will find your business turning a profit rather quickly.
Then you can reinvest those profits toward testing other proven marketing methods like pay per click search engine campaigns, ezine advertising, and so on.Later on in this guide, we will lay out a complete system for follow up marketing that is proven to work. to maximizing your use of autoresponders in your marketing efforts, and maximizing your profits at the same time. But first, let's put things into context. And here's a big chunk of truth for you to digest ....There Are No Profit Secrets - Only Profitable Systems
SO STOP IT RIGHT NOW!Excuse me for being blunt and to the point - but I want you to STOP expecting the "instant success fairy" to come along and sprinkle you with gold dust.I want you to STOP searching for magical marketing secrets, or that "one big thing."They don't exist. STOP sending next week's grocery money to each and every "guru of the month" who comes out of the woodwork claiming he's discovered some little know formula that will make you rich overnight.Long term business success just doesn't happen that way.
If you're looking for instant riches with no work involved, I suggest you start buying lottery tickets. Heck .... even professional gamblers have systems that they work!And even this proven follow up marketing system will not do a thing for you unless you put some work into it.While the function of this follow up marketing system is automated, setting it up and tweaking it for efficiency and effectiveness is an intensive exercise - it's work!
That's why most online marketers only make half-hearted attempts .... and why they end up with half-baked results. They never make it past the "wanna-be" stage. They "wanna-be" rich but they "don't wanna" do the work.Many people fail to realize that what might appear on the surface to be an "instant Internet success" story was actually 2 to 5 years in the making - with a lot of work, study, and even a few failures along the way.
Now realistically, no one gets excited about the idea of keeping their "nose to the grindstone" until it becomes a bloody stump. That's why we're talking about automation. And the correct and proper use of autoresponder systems will keep you from becoming a slave to your business. At the same time, it will consistently maximize your bottom line profit .... week after week and month after month .... like no one shot guru marketing gimmick ever will. Remember the word system.
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