Introduction For anyone who is interested in earning an income online, affiliate marketing is an excellent place to start. As an affiliate, you will simply be selling the products of a company or organization in return for a commission for every successful sale achieved. So, if you are an online beginner or a 'newbie' to internet marketing, the major advantage is that you do not need to create a product in order to start selling and generating cash straight away. This does not, however, mean that it is only beginners who are selling and promoting affiliate products. In fact, many of the most successful online business people and entrepreneurs make a significant percentage of their money from selling other peoples’ products as affiliates. Nor are the numbers small, either. Many of the most successful online affiliate marketers earn in excess of $US10,000 a month simply through their affiliate marketing efforts. Affiliate marketing can therefore be an extremely lucrative business, as long as it is done correctly. ‘Doing it correctly’ so that you can quickly begin to generate significant levels of income from affiliate marketing is exactly what this book is all about! There are also many different types of affiliate products, and that means that for the majority of people, it is possible to find a product which they can promote in which they have a genuine interest. As having knowledge of the products that you choose to promote will make it considerably easier for you to do so, this is something that is quite important. Having said all this, it is a sad fact that most people who try to make money from affiliate marketing will never succeed and that’s often because they choose to promote a product that they are interested in, rather than looking for something that solves problems or answers questions for potential buyers. So, the first rule of affiliate marketing is, find and sell products that people want to buy, and not those that you find most interesting or enjoyable. A figure that is widely bandied about in internet marketing circles is that 95% of people who set out to earn an income online will never earn more than a few cents. So, the first thing you must understand and appreciate if you want to be successful as an affiliate marketer is the difference between running a business and trying to make a little money from your hobby on the side. Do this one simple thing and you give yourself a great chance of achieving success, but ignore this rule and you are going to make life very difficult and frustrating for yourself.
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