What Is Article Marketing And How Does It Work? Article marketing is probably the cheapest and most effective way to promote your website or blog. This free method can easily boost your traffic statistics, search engine rankings, and product popularity. Articles are the easiest way to promote your affiliate marketing ventures and they can lead to big affiliate profits for you in a short amount of time. Article marketing is simpler than it sounds. All you need to do is compose several articles that relate to the content of the product you are promoting. These articles should be helpful, exciting, and straight to the point. Most experienced article marketers recommend that your articles should be in the 300-500 word range for best results. It's certainly true that submitting an article to an article directory will probably get it on the internet. However, that doesn't mean that the article get looked at, nor does it mean that people will click your backlink. In article marketing, quantity does not necessarily mean quality. You could submit 1000 articles that only get one or two views a day. If they aren't quality, you may only get 10 or 20 clicks. You can see why it's far more important to spend a little more time on producing quality content. That's why these 5 steps are the basic theory of good article marketing. 1. Position your articles where they can be found. -This is where good keyword research comes in. We'll be discussing that in future sections of this course. 2. Write headlines that gain attention -Headlines are the most important part of the whole article. Without a good headline, the reader won't go near the article body. 3. Evoke interest in the article body. -This is where the headline into play. An interesting and eye-catching headline is necessary if you want the reader to become curious about the articles content. 4. Call to action in the resource box. -This is the whole point of article marketing. A "call to action" is simply a prompt to get the reader to do what you want them to, which in this case is to click through to your website. 5. Get more visitors to visit your article.
