A book like this had just been waiting to be written. Here's something almost none of the Internet Marketing courses you will ever find would talk about at all - yet it's something majority of us would only discover after going into business for ourselves.
Customers are King tackles some of the most common issues in doing business - online or offline - and provides a practical guide to handling customer dissatisfaction, refunds, improve your paid subscriptions retention rate, and more. Inspired by real life experience, this life manual to handling your customers is now yours for the taking.
Sneak Peak: Table Of Contents
Good Customer Relationship - Why is it Important? 5
Understanding Your Customers 7
How to Calculate Customer Lifetime Value 9
How to Keep Your Customers Happy? 11
How to Get Your Customers to Say 'Wow!' 13
Proven Methods of Customer Retention 15
The Art of Customer Follow-up 17
Loyalty Marketing Program 19
Promotional Items to Enhance Customer Relations 21
Handling Customer Complaints 23
How to Deal with Difficult Customers 25
Introducing the Seven Deadly Sins of Customer Service 27
Detachment 27
Inhospitality 27
Rudeness 27
Attitude 28
Ignorance 28
Inaccessibility 28
Invalidation 28
Customer Relationship Management Software -The Benefits 29
Choosing a CRM Program 31
Customer Service over the Phone 33
