Here is an excerpt from the book -
FACEBOOK AD MIRACLE
Gone are the days of spending countless, exhausting hours setting up carefully constructed pay per click marketing only to discover that all of your ads were pulled without notice, and apparently without reason.
PPC (pay per click) marketing is a high speed strategy for getting your advertisements in front of your targeted market quickly, however with the risks involved with Google pulling the rug out from under countless marketers by pausing their ads or worse, BANNING their accounts without notice, its become evident that anyone serious about maximizing exposure for their advertisements while retaining FULL control over your promotions needs to look for an alternative provider.
Enter Facebook.
Facebook is currently used by millions of users who log into their accounts every day to communicate with friends and family, to network with businesses and to post updates on their personal and business lives.
Its one of the fastest growing sites online, with over 400 million user-created accounts and receives a greater number of page views every month then even Google!
With this mass exposure and incredible outreach, Facebook has quickly become the leading contender in the paid advertising scene, giving anyone serious about marketing their business the opportunity to tap into their target audience quickly, easily and most impressively - CHEAP.
In comparison with traditional pay per click marketing, the actual costs to advertise on Facebook are well below industry standard, PLUS even more importantly perhaps, Facebook actually has fewer advertisers then Adwords or other PPC marketplaces.
That means that you are have less competition to worry about and will be able to reach your target customers faster, easier and at a lower cost than with any other advertising network.
How Facebook Advertising Works
