Info Product Pathway Introduction Traditional businesses require a lot of overhead to effectively run and manage. You generally have to pay for office space, warehouse space, inventory, and a storefront. You have employees who require a paycheck and benefits. You have to pay for products, or create your own from expensive raw materials. You also have to deal with packaging and shipping. The info product business actually has many great benefits over selling physical products: ü Once created, you can sell a digital product again and again without having to create something new. ü Digital products require no raw resources as physical products do. ü Digital products donʼt require you to keep stock, package items, or ship anything. ü Selling digital products can be done from home very easily, so you donʼt need a physical location. ü You wonʼt need to hire any employees until your sales volume requires the extra support. ü Once you hire employees, your business can operate mostly on autopilot for passive income. These are just a few of the many benefits of selling digital products over physical products, and there are definitely many more! In this report, you are going to learn how to get started with your own info product business. Weʼre going to concentrate on marketing online, because the overhead is much lower than trying to market your products offline. In fact, many online marketing methods are free! Table of Contents Introduction.............................................................................................. 3 Choosing a Topic..................................................................................... 4 Choosing a Format.................................................................................. 5 Creating the Product................................................................................ 6 Creating a Sales Page............................................................................. 7 Taking Payments..................................................................................... 8 Marketing the Product ............................................................................. 9 Article Marketing................................................................................... 9 PPC...................................................................................................... 9 Forum Marketing ................................................................................ 10 Conclusion............................................................................................. 11
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