If you have a business – you need advertising! There are some basic advertising methods that work no matter how much time goes by. Then there are other more unique methods, some fads and some that will linger.
People are getting very savvy and creative in their promotional efforts these days! I will list some unique marketing strategies here for you. These may just spark some ideas for other marketing methods you can think of. But those listed here are pretty innovative, as I’m sure you will agree.
I’m going to take some “traditional†marketing methods and show you have to “step them up†to maximize your marketing efforts. And in case you have not already implemented the “traditional†methods, you may want to set those up first and then go on to the more advanced strategies.
Make sure that anyone who has purchased anything from you, a product or service, etc., is on your list. A big incentive to get and stay on your list would be to receive news about updates, upgrades, etc. concerning their product or service. Since they have already spent their money, you KNOW they want to make sure they get everything coming to them and more. This is a powerful incentive to get and keep them on your list.
Are you taking advantage of EVERY space available? How about those “thank you†pages or the “thanks for confirming†pages? Did you put anything special on those to sell, subscribe, etc.?? One-Time-Offers as well as any “Specials†would be a GREAT place for them.
Do you have more than one list? You could start lists for more niche areas to ensure the maximum potential for signups. Maybe a visitor isn’t interested in subject A, but would be in subject B. Offer many different areas of signups.