The internet has changed everything. Internet usage is growing rapidly and you need to be there when potential buyers come looking. A business website may be the most important factor in your inbound marketing strategy, but it’s more than just having a website, it’s the integration of SEO, social media, blogging, content, CTAs and landing pages that will drive traffic, leads and sales.
After all it is these components that generate sales and revenue for your business. Inbound marketing is the key to filling your sales funnel with qualified leads and your website is where education, engagement and conversion take place.
Follow these guidelines and you will soon have a great website that generates traffic, leads and sales. But don't stop there. A website never truly stops growing.