What is an Autoresponder?
An autoresponder is a program that you can use to capture the name and
email address of the people who visit your website.
Your autoresponder can then be used to follow up with your visitors automatically with follow-up
emails or with message broadcasts that can be sent to the entire list.
These emails can be used to remind your visitors of the products and services that
you are offering, give them more information about your business, or
promote other products and services that might be of interest to them.
Choosing a good autoresponder is a very important decision. If used
properly your autoresponder can become the most important weapon in your
Internet marketing arsenal.