Contents
Chapter 1 – Introduction
Leads – The Lifeblood of Every Business ……………………………………………5
Death of SEO …………………………………………………………………….5
The Reign of Panda …………………………………………………………………….6
The Latest Trend – Google +…………………………………………………..……….6
Chapter 2 – Getting Started with Google+
Install Google Chrome …………………………………………………………….9
Set Up Your Google Account …………………………………………………...10
Define Your Market ...……….………………………………………………………...10
Chapter 3 –Creating Your Profile
Set Up Your Google Profile …………………………………………………...13
Choose Your Pen Name …………………………………………………………...13
Add Your Profile Photo ………………………………….…...…………………...13
Create Your “About” Page …………………………………………………...14
Chapter 4 - Google+ Pages
The Sleeping Giant ………………………………………………………...………...18
Business Pages ……...………………………………………………...………....18
How to Create Your Google+ Business Page ………………………...………...19
How to Edit Your Business Page ………………………………………...………...20
Chapter 5 – Building Targeted Lists
How to Find Clients ...…………………………………………….…………………...22
Call to Action ………………………………………………....………………...22
Setup Your Circles ….……………………………………………...………………...23
How to Make People Connect To You ……..………………….………………...24