Article Marketing Introduction
Article Marketing is basically the writing and distribution of text articles to online outlets such as article
directories, forums, and newsletter publishers as well as offline outlets such as magazines and
newspapers.
Article Marketing is perfect for anyone who is selling their own product, affiliate products,
or simply wants to get traffic to an opt-in page, an AdSense site, or a site full of affiliate links.
Marketing with articles is not only very effective, but it's also quite inexpensive way market your
business.
Marketing with articles will help your business to grow for multiple reasons. Articles have a tendency to
become viral, so your message is spread all over the internet … which in turn increases your traffic and
sales. Having articles published in a variety of places also builds your credibility by establishing yourself
as THE expert in your niche.
The process is daily simple...
You write keyword optimized articles about your niche.
Submit the articles to popular article directory websites.
The search engines will 'pick them up.'
You make sales, get opt-in signups, or earn affiliate commissions.
Let’s say that you’re in the diet niche, and you sell multiple diet products. You write a diet article that is
closely related to one of your products, but you don’t advertise your product in the article. Instead, in
your article you discuss a particular problem that your product can help solve.
So if you’re selling a diet pill, you can write an article about the dangers of obesity, what causes it, and
how to combat it. You should try to make your article be at least 350 words, and no more then 700
words. Remember, people have a short attention span!
Article Marketing Simplified
At the conclusion of your article, you will want to include an author’s resource box. This is basically a
block of text (usually 3-5 lines) that tells a little about yourself and gives the reader a compelling reason
to click on your link. Here’s an example:
----------------------------------------------------------------------------------
John Brown is a leading diet expert who has helped thousands of
overweight people lose weight and get healthy. You will find more
valuable diet information at his website http://www.DietSecrets.com
-----------------------------------------------------------------------------------
After you write the article, be sure to check it for spelling and grammar errors! After you have proofread
your article, you are ready to distribute it to article directories, forums, and newsletter publishers.
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