"Learn How To Play The Google Game, and How You Can Improve Your Keyword Indexing!"
Search engines like Google are smart. Very smart. They like to tease us a little by changing their tactics every now and then. So what do you do?
Answer: Reinvent your keyword indexing. Don’t use old strategies that don’t work.
Do the terms LSI and LSA sound alien to you? LSA and LSI are commonly used interchangeably – but fact is both are very different.
What’s the big hype about LSA/LSI?
LSA is an acronym for Latent Semantic Analysis. This is a term used to describe a technique for clubbing similar documents together based on their classification, language similarity and the relationship between their synonymy and polysemy.
If that sounds way too complicated, here’s what these mean. Synonymy is when several words describe the same idea while polysemy means when the same word can have different connotations. Did you know the word ‘tree’ means different things to a computer scientist, a botanist and a genealogist?
Imagine – If One Word Can Mean So Many Different Things, How Many Combinations Can Exist For Your Website!!
So how do you make your keywords – really stand out?
So instead of taking just the word ‘tree’, your keywords also need to consider the context of the word. It can do that by taking into account a larger chunk of text.
So let’s say if the phrase is ‘genetic family tree’ then it would appeal more to a genealogist as opposed to a computer scientist or a botanist. On the other hand while LSA takes into account the context and similarities of search engine phrases and keywords, LSI is a by-product of the analysis. In other words it performs the search engine indexing based on the results of the analysis.
How do all these technicalities relate to you?
Google uses LSA and LSI to index the most relevant websites!
And yes! That affects where your website features on their results page
If you want top rankings you need to figure out how indexing works
This is where The Google LSI Handbook steps in. This simple step by step manual will take you by the hand and tap into Google's brain to expose what it really looks for when it indexes your site.
The Google LSI Handbook covers the following topics:
* Latent Semantic Indexing and Latent Semantic Analysis: Differences & Similarities
* Latent Semantic Analysis Functionality
* The Importance of Latent Semantic Analysis
* Latent Semantic Analysis’ continued importance
* The Future of Keyword-Driven Web Pages
* Latent Semantic Indexing and SEO
* Latent Semantic Indexing and the Future of Your Website
* Latent Semantic Indexing and Search Engine Results
* Latent Semantic Indexing Websites
* Latent Semantic Indexing and Your Business
* Build Your Website using Latent Semantic Analysis
* Tips for Effective Keyword Research using LSI
* Inbound and Outbound Links for SEO
