30 Powerful Ways to Repackage Your Information Products for Maximum Profits
If youre like most Internet marketers, you think in terms of products. You talk about e-books, reports, audio files, video files, and newsletters. To you, theyre discrete products that emerge from different product-creation processes.
In reality, this is an unhelpful and often ineffective way of approaching your business. Rather than thinking about yourself as a product seller, you should think about yourself as a content seller.
Why is that? Because content sellers make more money than product sellers.
They make more money because they understand that an e-book isnt simply an e-book. Its content in e-book format; and, if rearranged, it can be content in the form of a report, newsletter, video file, audio file, or blog.
In a matter of hours or days, a content seller can take the work of a product seller and multiply it by five. So lets cut to the chase. If you want to make money as a content seller, youll need to transform your content several times, so that you can sell multiple products.
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